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Breast Education and Early-detection Project (BEEP)


The mission of the Breast Education and Early-detection Project, commonly known as BEEP, is to “Eradicate breast cancer as a life-threatening disease through provision of innovative and creative approaches in teaching breast cancer awareness and prevention to women within the Bolivar, Sunflower, and Washington County communities who have limited access to preventive care.”

Program Description

BEEP started in January 2007 through funding provided by the Central Mississippi Steele Magnolias Affiliate of Susan G. Komen for the Cure Foundation. The project has been continuously funded since then. BEEP is well known throughout communities across the Mississippi Delta and has developed into one of the top grassroots community health programs in the region. The Project is a community based health program that focuses on a year-long campaign to raise awareness about breast cancer, breast health, and the importance of early detection. BEEP:

  • serves Bolivar, Sunflower, and Washington Counties
  • provides educational workshops on breast health awareness in each of the counties
  • provides funding to offer free clinical exams and mammograms for ladies who attend the workshops and who are 40 years old or older, have limited income, and who are uninsured or underinsured
  • participates in health fairs and other community events to promote breast health awareness throughout the year


BEEP offers breast health education workshops to women in Bolivar, Sunflower, and Washington counties.  Workshops are held year round and are open to the general public. BEEP provides these workshops for churches, schools, businesses and organizations or programs that are willing to host breast education workshops. Women who attend one of the BEEP workshops are eligible to receive free breast health screenings. Eligibility requirements for these screenings apply.

Signature Events

BEEP sponsors and participates in signature events throughout the year. They include:

  • Annual Breast Cancer Awareness Golf Tournament (DSU Golf Course)
  • Pink Out Football Game (DSU Athletics Department)
  • October Breast Cancer Awareness Month Events

Free Mammogram Screenings

Women who are eligible will be selected from the participants who attend one of the BEEP workshops. Participants must:

  • submit an application to the project and will be selected pending they meet eligibility requirements
  • be 40 years old or older
  • be a resident of Bolivar, Sunflower, or Washington Counties
  • not have insurance for breast cancer screening.
  • be financially unable to pay for a clinical breast exam or mammogram

Program Success

Since 2008 (through July 16, 2014), BEEP has:

  • sponsored or participated in 330 workshops, health fairs, and other events
  • reached 17,147 individuals
  • provided 364 mammograms and 440 clinical exams
  • provided 351 transportation stipends to participants to assist with costs of travel for the screenings
  • referred 43 individuals for further testing after the screenings (12%)
  • assisted in identifying 11 individuals with cancer through the additional testing (26%)
  • established and maintained long-term partnerships to sponsor events in the community
  • provided training and certification for 51 individuals as instructors on breast and other cancers

Contact Information

Gail Bailey, Project Coordinator
Center for Community and Economic Development
1417 College Street, DSU Box 3134
Cleveland, MS 38733
Telephone: 662-846-4008
Fax: 662-846-4372
E-mail: gbailey@deltastate.edu


BEEP is funded by provision of a grant from the Central Mississippi Steele Magnolias Affiliate of Susan G. Komen for the Cure Foundation. For more information about Central Mississippi Steele Magnolias, please visit their website at www.komencentralms.org.


Bolivar Medical Center
Breast and Cervical Cancer Program of Mississippi State Department of Health
Delta Regional Medical Center
Delta Health Center
Mississippi State Department of Health
North Sunflower Medical Center – Sunflower Diagnostic Center

Child Abuse Awareness Blue Ribbon Campaign/Resource Fair sponsored by Bolivar County Department of Human Services Division of Family and Children’s Services held April 4, 2014 at United Family Life Center in Cleveland, MS in observance of Child Abuse Awareness Month. Pictured: Gail Bailey, Aubreisha Hackler, and a health fair participant.

Two-day Workshop on Chronic Diseases presented by My Brother’s Keeper in Jackson, MS and sponsored by SAM on April 24 – 25, 2014. Pictured:  SAM AmeriCorps*VISTA Member Derrick Price, BEEP AmeriCorps*VISTA Member Aubreisha Hackler, Participant, Jessica Omoregie, BEEP Project Coordinator Gail Bailey, SAM AmeriCorps*VISTA Member Alexis Hynes, and My Brother’s Keeper Instructor.

Annual Ladies Day Program sponsored by Nixon Street Church of Christ held at the Children’s Community Center in Hollandale, MS on April 26, 2014. Pictured: First Ladies of Church of Christ in the Delta.

Ladies Day Health Fair held at Sycamore Street Church of Christ in Greenwood, MS on May 17, 2014. Pictured: BEEP Project Coordinator Gail Bailey (right) and nurses.

BEEP partnered with the Donald Driver Foundation Football Camp to promote breast cancer awareness at the Donald Driver Football Camp on June 26, 2014 at Cleveland High School. Camp participants wore pink Running Komen ribbons on the camp t-shirts. Pictured: Sharon Grose, Donald Driver, Aubreisha Hackler, and Gail Bailey.

Congregational Health Fair sponsored by Mississippi Department of Health held at the Leflore County Civic Center in Greenwood, MS on June 27, 2014. Pictured: BEEP AmeriCorps*VISTA members Aubreisha Hackler and Sharon Grose; Project Coordinator Gail Bailey.

Health Fair sponsored by Natha’s Ministries Word of God Church of Indianola, MS on June 28, 2014. BEEP Project Coordinator Gail Bailey provided information on breast cancer awareness.

Educational workshop on breast cancer awareness and breast health for students living on campus in Cleveland Hall was held on October 2, 2014. The workshop was presented by Gail Bailey, B.E.E.P. Project Coordinator.

B.E.E.P. participated in a pink out football game at John F Kennedy High School in Mound Bayou on October 10, 2014. Information was provided on breast cancer awareness and breast health. The pink out was attended by Gail Bailey, BEEP Project Coordinator.

Residents of Brumby-Castle Residence Hall at Delta State University (DSU) participated in a fund raising event during Breast Cancer Awareness Month.  The residents gave extra change in a container that was placed in the lobby of the residence hall.  The proceeds of the fundraiser were given as a contribution to the Breast Education Early Detection Project.

Hey Joe’s Restaurant of Cleveland recently made a contribution to the Breast Education Early Detection Project. A total of $300 was raised by the restaurant to support breast cancer awareness. Pictured: Pictured from left to right:  Gail Bailey, B.E.E.P. Project Coordinator, Marisol Doyle, representing Hey Joe’s; Aubreisha Hackler, B.E.E.P. AmeriCorps*VISTA member.

Staff from the Breast Education and Early-detection Project attended the Veteran’s Day program held on the lawn of the Bolivar County Court House in Cleveland.  City and County elected officials along with members of the Veterans of Foreign Wars (VFW) and the American Legion held a ceremony in memory and honor of those individuals from Bolivar County that have served in the armed forces.  Pictured are:  Aubreisha Hackler, B.E.E.P. AmeriCorps*VISTA member and Gail Bailey, B.E.E.P. Project Coordinator

Ladies Day Program held at Shaw Public Library in Shaw, MS on June 9, 2014. Pictured:  BEEP AmeriCorps*VISTA Members Sharon Grose and Aubreisha Hackler with program participants.

Educational workshop on breast cancer awareness and breast health at the Presentation Sisters Center in Shaw was held on October 9, 2014. The workshop was presented by Gail Bailey, B.E.E.P. Project Coordinator.

BEEP held a Walk-a-thon on October 1, 2014 at the DSU walking trail to begin Breast Cancer Awareness Month. The Department of Outdoor Recreation, the College of Education and Human Sciences, Sonic Drive-in of Cleveland, and the Robert E. Smith School of Nursing partnered with BEEP. The event was attended by 314 participants who walked 1507 laps. Sonic Drive-in donated 50 cents per lap (up to $500.00).

Celebrating the BEEP Walk-a-thon check presentation were: (front, l to r) President William N. LaForge; Sharon Grose, AmeriCorps*VISTA member; Aubreisha Hackler, AmeriCorps*VISTA member; David Bagwell, owner, Sonic Drive-In of Cleveland; Todd Davis, director of Outdoor Recreation. Back: Gail Bailey, BEEP project coordinator; Robin Boyles, institutional grants administrator; Dr. Beverly Moon, dean of Continuing Education and Research; Dr. Melody Fortune, assistant professor of health care management and BEEP advisory committee member.

The Zeta Beta Chapter of Phi Kappa Alpha Fraternity at Delta State University coordinated a fund raising event along with five other Greek organizations, including Sigma Alpha Epsilon, Kappa Sigma, Phi Mu Alpha, Kappa Alpha, and Alpha Phi Alpha, to support the Breast Education and Early-detection Project. A total of $542 was raised by the fundraiser to support breast cancer awareness efforts by B.E.E.P. Pictured from left to right:  Aubreisha Hackler, B.E.E.P. AmeriCorps*VISTA member; Jean Blackmon, Zeta Beta Chapter of Phi Kappa Alpha at Delta State; Gail Bailey, B.E.E.P. Project Coordinator